Promotion
Marketing strategies and tools for artists looking to build their business visibility. Articles cover business cards, advertising budgets, networking techniques, and using unconventional spaces for promotion.
Building a Core of Repeat Business
Repeat customers are the foundation of a stable art business, costing less to maintain and generating powerful word-of-mouth growth.
Choosing Business Cards and Stationery
How to pick business cards and stationery that represent your art business and help you make a good impression.
Create Fliers or Posters for Your Art
Design and print effective fliers and posters to promote your art business and make a strong first impression on potential customers.
Essential Business Networking for the Art World
Build connections for your art business using online forums and social media to reach potential contacts globally and locally.
Promoting Your Art Business Through Networking
Build relationships with other business owners to get referrals, swap contacts, and grow your art business through mutual support.
Promotion for Artists and Art Businesses
How to promote your art business online and offline without breaking the bank.
Using Hotels and Coffee Shops to Showcase Your Work
Get your art in front of customers by displaying it in local coffee shops and hotels instead of waiting for gallery space.
Where to Advertise Your Art Business and Art Events
Get your art business noticed by sending media kits and press releases to local and national publications.
Work Out an Advertising Budget
Figure out how much to spend on advertising your art business without wasting money or missing potential customers.